// Table template v. 3.5
  // Author - Brenden West; updated 3-18-03

// BEGIN editorial data
var Biz_SuperBowlAdsChart = new Array();
Biz_SuperBowlAdsChart.ID = "Biz_SuperBowlAdsChart";
Biz_SuperBowlAdsChart.sPubDate = "2/4/2006 12:13:08 AM GMT";
Biz_SuperBowlAdsChart.navsectionID = "3174182"
Biz_SuperBowlAdsChart.appFmt = 2;
Biz_SuperBowlAdsChart.ID_WB = 11026842;
Biz_SuperBowlAdsChart.itemsPerPage = "7,8,10";
Biz_SuperBowlAdsChart.appWidth = 624;
Biz_SuperBowlAdsChart.appHeader = "Fact file|Who's buying what";
Biz_SuperBowlAdsChart.appDeck = "The following advertisers have purchased advertising time on the ABC broadcast of Super Bowl XL Feb. 5, where 30-second spots are selling for a record $2.5 million.";
Biz_SuperBowlAdsChart.appFooter = "Sources: <a href=http://www.adage.com/ target=_blank>AdAge.com</a>, MSNBC research";
Biz_SuperBowlAdsChart.rowAlt = "#EEEEEE";
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Biz_SuperBowlAdsChart.aColWidths  = new Array(180,170,250);
i=0;
Biz_SuperBowlAdsChart.rows = new Array();
Biz_SuperBowlAdsChart.aColHeaderText = new Array("Advertiser","Purchase","Comment");
Biz_SuperBowlAdsChart.rows[i++] = new Array("American Home Health","One 30-second spot early in the second half","The creative is humorous, using people in biosuits to illustrate the strength of its PS line of home antibacterial soaps and disinfectants.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Ameriquest Mortgage Co.","Two 30-second spots","No details at this time.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Anheuser-Busch<br><img src=http://msnbcmedia.msn.com/j/msnbc/Components/Photos/060201/06020_ad_SECRET_hmed_5p.htease.jpg border=1>","9 spots throughout the game","One humorous spot features a hide-away refrigerator stocked with beer. Cedric the Entertainer and Clydesdale horses also make appearances.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Bayer","One 30-second spot in the first quarter","<img src=http://msnbcmedia.msn.com/j/msnbc/Components/Photos/060201/06020_ad_NIMOY_vmed_5p.htease.jpg align=right border=1>Former 'Star Trek' star Leonard Nimoy will promote Aleve painkillers.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Buena Vista Pictures","One spot, length unknown","Will promote 'Shaggy Dog' remake starring Tim Allen.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Burger King","One 60-second spot after kickoff","Fast-food chain will unveil its 'Whopperettes' in a showgirl-themed extravaganza.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Cadillac","One 60-second spot in the second quarter","GM unit will unveil the redesigned Escalade sport-utility vehicle in a fashion-show style ad that required 250 extras to film.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Career Builder.com","Two 30-second spots","<img src=http://msnbcmedia.msn.com/j/msnbc/Components/Photos/060201/06020_ad_Party_hmed_5p.htease.jpg align=right border=1>Expect a return of monkeys in the office.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Degree","One 45-second spot","Humorous anti-perspirant ad focuses on a city where all the residents are stunt men.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Dove","One 30-second ad","Part of brand's 'Real Beauty' campaign, the spot highlights issues surrounding young women and image.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Emerald","One 30-second spot in fourth quarter","The humorous spot, featuring a druid and a machete enthusiast, builds on the word-game approach Emerald took last year using the letters E and N.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("ESPN","One 60-second spot","A fan with Mobile ESPN , the network's mobile-phone service that delivers ESPN-branded sports content.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("FedEx","One 45-second spot in the third quarter","A caveman tries to send a package by pterodactyl.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Ford Motor Co.<br><img src=http://msnbcmedia.msn.com/j/msnbc/Components/Photos/060201/06020_ad_Kermit_hmed_5p.htease.jpg border=1>","One 30-second spot","Kermit the frog will highlight the Escape Hybrid's 'green' credentials.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Gillette","One 60-second and one :30","Will launch the five-blade Fusion and Fusion Power razors.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("GoDaddy.com","Two 30-second spots","The bad boy of last year's game is back, having won approval from network censors with its 14th submission.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Honda","One 30-second ad","The Ridgeline pickup truck is featured.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Hummer","One :60","In an ad that first broke in August, a monster and a robot fall in love, begetting the H3 SUV.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Magnolia Films","One spot","'The World's Fastest Indian' tells the story of a New Zealander who tries to set the world motorcycle speed record");
Biz_SuperBowlAdsChart.rows[i++] = new Array("MasterCard","One 30-second spot in the fourth quarter","Former 'MacGyver' star Richard Dean Anderson is the hero of an action-packed ad in the card company's 'Priceless' campaign.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Motorola","Unknown","Details unknown.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Nationwide Insurance","One 30-second spot in the third quarter","Fabio stars in its 'Life Comes at You Fast' branding campaign.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("New Line Cinema","One 30-second spot","Spot will promote 'Running Scared,' an action thriller with Paul Walker.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Pepsi-Cola Co.<br><img src=http://msnbcmedia.msn.com/j/msnbc/Components/Photos/060201/06020_ad_chandp3_hmed_5p.htease.jpg border=1>","One 60-second spot and two :30s","Diddy and Jackie Chan will appear in commercials 'starring' the Diet Pepsi can. A third spot will promote Sierra Mist.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Sharpie","One :30","A theme park pirate has trouble signing autographs.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Sprint","Two 30-second spots, plus sponsor of half-time show featuring the Rolling Stones","One spot promotes music downloads for every occasion, including a couch fire.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Toyota","One 30-second ad","Bilingual ad touting features the new hybrid Camry.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("Warner Bros.","Three 30-second spots","Will promote three films -- 'Poseidon,' 'V for Vendetta' with Natalie Portman and '16 Blocks' starring Bruce Willis and Mos Def.");
Biz_SuperBowlAdsChart.rows[i++] = new Array("World Baseball Classic","One :30 in fourth quarter","Seven ballplayers, seven countries, one tournament.");

// END editorial data